Cred360 Influence Model

A Full-Cycle System for Strategic Visibility & Market Influence

Cred360 Influence Model Overview

Phase	What It Delivers	Key Activities
1. Pre-Event Positioning	📣 Build Visibility Before You Step on Stage Build brand visibility, establish credibility, spark anticipation, align key stakeholders before the event.	Co-branded thought leadership (articles, op-eds, interviews) Targeted influencer engagement Custom invitations & guest curation Stakeholder briefings Multi-channel campaign build-up
2. Live Event Visibility	🎤 Maximize Impact During the Moment Maximize real-time impact, engagement, and lead generation during the event.	Featured speaking roles or panel curation Branded on-site activations (lounges, booths, showcases) Facilitated introductions to key decision-makers High-trust networking experiences Lead capture tools & interactive engagement tools VIP access to curated networking or policy circles
3. Post-Event Momentum	♻️ Extend Influence Long After the Event Ends Sustain influence, deepen trust, activate leads, convert awareness into influence and reinforce brand authority after the event.	Branded recap videos, social cutdowns & highlight reels Follow-up webinars, debriefs, and masterclasses Media placements, thought leadership spotlights Lead intel engagement & analytics reports Lead intel Evergreen content repackaged for digital drip campaigns

Phase

What It Delivers

Key Activities

1. Pre-Event Positioning

📣 Build Visibility Before You Step on Stage

Build brand visibility, establish credibility, spark anticipation, align key stakeholders before the event.

2. Live Event Visibility

🎤 Maximize Impact During the Moment

Maximize real-time impact, engagement, and lead generation during the event.

3. Post-Event Momentum

♻️ Extend Influence Long After the Event Ends

Sustain influence, deepen trust, activate leads, convert awareness into influence and reinforce brand authority after the event.

Why Cred360 Works

Every phase drives measurable engagement.

Builds lasting presence, not one-day impressions.

Real-time reporting, lead tracking, content ROI.

Customized by sector, audience, and campaign goal.